Stratasys and HP Part Ways on 3D Printer Manufacturing
Stratasys and HP have discontiued a manufacturing and distribution agreement for 3D printers. This either means that HP is preparing its own line of 3D printers, or is opting out of the 3D printing market entirely. Stratasys does not see this as a hit to their financial projections, but the market reacted by initially lowering their share price.
From the Stratasys press release:
Stratasys, Inc., a leading manufacturer of 3D printers and production systems for prototyping and manufacturing applications, today announced that Stratasys and HP have agreed to discontinue their manufacturing and distribution agreement for 3D printers, effective at the end of 2012. Stratasys does not expect the termination of its agreement with HP to have a material impact on its financial results for the current year and intends to work closely with HP to ensure a smooth transition for customers.
“Stratasys has enjoyed a productive relationship with HP, and moving forward, we will continue working towards our goal of achieving broader 3D printer usage worldwide,” said Scott Crump, chief executive officer and chairman of Stratasys. “As the market for 3D printing technology grows, Stratasys is focused on further developing our independent channel distribution initiatives to expand our distribution reach even further. Our recently-announced merger with Objet will help grow customer awareness of the many opportunities to deploy 3D printing and rapid prototyping techniques and will allow us to implement an even broader distribution channel with a more extensive geographic reach.”
Under the terms of the definitive agreement signed in January 2010, Stratasys developed and manufactured for HP an exclusive line of 3D printers based on Stratasys’ patented Fused Deposition Modeling (FDM(R)) technology. Later that year, HP began a phased rollout of the 3D printers in the mechanical design (MCAD) market in select European countries.
HP CEO Meg Whitman photo by TechShowNetwork used under Creative Commons license.